The Borderlands 3 is currently a 95% discount on steam, dropping it only $ 3 -its lowest price, and is one of the best deals in the 2025 steam summer cell. And in any way, the good price that shouts has turned into another occasion for gearbox boss Randy Pitchford to harass border fans on social media.
Pitchford wrote, “It took 5 years from the launch of the game to show such sales and on the Borderland 3 console subscription programs.” X“Take advantage of when it is here!”
Good advice- Borderlands 3 has been around since 2019, so there is a good chance that you have already got, but if you don’t, then, hey, three dollarsThanks, Randy, for bringing it to our attention.
But he could not help himself, and continued: “And to determine expectations, it will also be long before this kind of thing happens with Borderlands 4. in the next cycle.”
To be fair, I think it is very comfortable, and possibly accurate, until the borderland does not do 4 bombs for some reason, and at this point it is unlikely. PC gamer’s Tyler Wilde spent a few hours to play pre-relief builds in May and found that it is not transformative, but concrete is consistent-which I think a lot of borderlands want fans.
At the same time, while the pitchford’s message is probably very high to describe as a gradual inherent threat, there is a lot of residual sensitivity on the Borderlands 4, which exits the courtesy of the former social media competition of Pichford, in which he swam a potential $ 80 -cost viewer for sports. It was eventually nothing, but not a week before throwing hands with randos.
So I suspect that some reactions to some recent messages of Pichford were reflected in something – not likely that the Borderlands 4 would not see any deep discount for the years to come, but because Randy will not stop choosing just on the scab.
“You and your team make some of my favorite games, but when you fuck like this you make it really hard to like it. It’s as you never learn,” Tanner_az303 responded to.
“I swear that he is absolutely terrible in marketing,” Alacod1 wrote. “Why was there a need to say this in this way?”
“You really like to throw water on your own fire randy,” Smokining Added while Makappal Suggested, “I think you just need to work on your wording owner.”
It spirals down from there, as threads at X: Some messages support Pichford’s insistence for “help”, some are lump sum abuse, some have expressed doubt that it will actually take it longer to borderlands 4 to receive 4 times to receive 4 Deep sales Treatment, and of course all types of sports are individual requests or demand.
There are also complaints about the “spyware” of both Borderlands 3 and BL4, a sensational allegation, which is recently inspired by a change for the UULA of Tech-to Interactive, which gave rise to a review bombing campaign in the entire Borderland range earlier this month. There is no doubt in those claims that some negativity in the reactions of Pichford’s message helped in negativity.
For Pichford’s credit and decline in uniform measurements, he is posting through it, in some cases pleasing to good and bad messages to clarify his situation, and simply playing with people in others. I know that there is an urge, and I respect his commitment to it, but the desire to uproot their will (and clarity in avoiding steps on the rake) that leads to such a thing.
Will it have any kind of physical effect on the success of Borderlands 4? Probably not. Nevertheless, as Lincoln said last month, “Not choosing not to tweet is often a sensible decision.” But what is fun, right?
