- BMW says that there is no plan to integrate CarPlay Ultra in future cars.
- Manufacturers are rapidly converting into in-house infotainment
- Aston Martin is currently the only brand that offers Apple’s technology
Apple CarPlay launched for a lot of pomp in late May, staggering Aston Martin DBX 707 staring at the numerous screen in the 707 model.
But only a few weeks after the unveiling of the world, many big names automotive manufacturers – which were once slate to work with technology – have begun to exclude. This time, this is BMW.
Recently, a Renault employee was even said to be “not to attack our system” by the Financial Times, when the future partnership with the tech veteran was quizzed.
Now, a BMW AG spokesperson has said that the company currently has “no plans to integrate Apple CarPlay Ultra”, according to a post by The Independent BMW blog Viewed by 9to5mac,
Instead, the German automotive powerhouse is supporting its own renovation of the popular ideal system, which was first launched in CES at the end of last year.
Systems-which will be seen on the upcoming Neau Classes IX-including new haptic control and a complete-width display that spreads to the entire width of the windscreen. The counter hand handing over to this new and innovative digital real estate to Apple feels comfortable.
As a result, the German automaker will still support traditional carplays and Android autos, but its use will be limited to the main infotainment screen.
Analysis: CarPlay Ultra is a step far away
My early hand experience with Apple Carplay Ultra proved that the system set many upset issues arising from the use of traditional carplays.
Mainly, the ability to enjoy some DAB or satellite radio without adjusting important car settings or leaving the carplay environment is a boon.
However, when an Aston is active in the beautiful circles of Martin, the system felt highly aggressive and completely digital, very Apple-Y Cockpit lost some of its unique attraction.
This is an overriding issue facing many manufacturers, as most seems to be the most that Apple is not allowed to control the entire infotainment experience, not only brands discrimination, but also handles Apple to the reams of potentially valuable data.
Instead, Porsche remains the sole manufacturer, about which I can think that Apple’s automotive developer has worked with toolkit to produce a kind of halfway house.
Plug an iPhone in a new Macon, Tiecan or Panamra and you will still be able to accommodate the air con and the temperature of the Fidle with car settings, without leaving the car environment or leaving the display of the unique Porsche Digital Driver.
For me, it seems that Apple needs to pursue this avenue and improve standard carplay experience, which should be with iOS 26.
Otherwise the future cars risk feeling homogeneous on both outside and interior.