“I call it James Bond phone,” said Annika Bijon, vice -president of mobile products and marketing in Britain and Ireland.
“I call it Bruce Wayne Phone.” Samsung’s smartphone specialist product manager Kadesh Beckford later said in the same call.
Why did these names come out, and how are they related to new, slimline smartphones? It turns out that it is important to understand the Galaxy S25 Edge, and Samsung’s courageous plan with it.
A statement manufacturer

I really wanted to understand that Samsung talked about it with Bizon and Beckford during an online conversation immediately after the Galaxy S25 Edge – a 5.8 mm, 163 grams of flagship smartphone – and immediately after the announcement of the phone.
“Samsung has seen that people need lightness, thinness, and to find out that their device is the best technique,” Bijon explained. “S25 Edge is for those who want to make a statement, and it blows my mind how we have managed to fit so much in such a small place. I call it the gams bond of the phone. He will only have the best phone.”
While comparison with a cool character makes sense, what he said further, while the bond will be a great fit for the S25 Edge, the phone is deployed and other Samsung mobile devices have been picked quite differently.
Bijon said, “We have seen the small market,” but we don’t know who it will be yet, and it is exciting. We have done research to find research, so we have found the foundation, but we have got to know for whom they are buying it, and they are enjoying it. ,
A phone with appearance

The more we talked about the Galaxy S25 Edge, the more it seemed to be experimental. Not in terms of its technology, but how it fits the limits of Samsung’s equipment, and the company is expected to appeal to the company. This is how Batman entered the conversation.
“I call it Bruce Wayne Phone,” Beckford laughed and said, “In Jet Black it was really well matched with Batmobile.”
Beckford continued to say what the phone meant for him, and its own reference to a famous character is more related to the presence of S25 Edge. “This allows me to make a statement. You put a S25 edge down on the table, and this Meaning Some.”
Bakeford gave some deep information about how the Galaxy S25 Edge enters the new field for Samsung:
He said, “Our Galaxy S25 Ultra and Galaxy Z Fold 6 phones are called ‘Life Maximizer,” he said, “while the base Galaxy S25, S25 Plus, and Fe Phone are’ social exposters. What is happening. We are looking at those who want both of them. They want to express themselves.
Internal innovation

It was clear that the S25 Edge is more than just a new entry in the S25 series, and some engineering that went into making it, it makes a close change to the Z will be close to the Z Guna series for innovation. Bakeford talked about some challenges faced by the calling team:
“The camera module was a challenge,” he said. “The 200-megapixel main sensor is quite thick, but we have reduced it by 18% in size to fit it. This means that the phone is well balanced. In a limited location you usually lose performance from the processor if there is no heat wastage. We use special cooling and a vapor room to ensure that without any performance.
Why does S25 Edge not have a telephoto camera? After all, the Galaxy S25 Plus is one. It goes back to the phone that appeals to different groups of two different buyers. The main and wide-angle cameras are important on the Galaxy Z Flip 6, and the S25 Edge is a part of the family as it is S series. Bakeford reported that although there are only two cameras, you still get a macro mode and 2x optical quality zoom with them.
A new direction for Samsung
The Galaxy S25 Edge has elements of technological innovation that we love to the ongoing range of Samsung’s folding equipment, mixed with the appeal of the mainstream of its S series phone. What it differences is incredible slim, light body and design. Bijon ended our conversation by telling me how it has shaped her personal opinion about the S25 Edge.
“I think it’s beautiful,” she said. “This is a statement about you, I like it is a conversation starter, and I see it more in fashion and style.” “You must be fickle and bizarre and work differently to attract people,” he said. I felt that the possibility is best described as to expect to achieve what Samsung Galaxy S25 Edge.
Fickle, bizarre, interesting, cool, fashionable and stylish. The last time all these words could be used together to describe the same mobile device? This is certainly not recently, and the fact that we are using them to talk about a new Samsung – a brand will consider something that when it comes to design – the smartphone is a special surprise.
There was an air of excitement during my conversation with Bizon and Beckford. Like it was something new and exciting, but also sometimes mysterious and experimental. After playing it safely with the Galaxy S25 and the Galaxy S25 Ultra, Samsung let themselves go wild with the Galaxy S25 age and the best way is possible that it is not perfectly certain where it is going, which makes us even more like this incredibly slim phone.