The purpose of the social site Digg’s rebooted version is to bring back the spirit of the old web at a time when the AI-generated material is threatening to overwhelm the traditional social media platforms that are immersing the voices of the real people.
It presents an opportunity to create a social site for the AI era, where people who make materials and manage online communities are given a large stake in the success of a platform, the founders of Dig.
Dig, a web 2.0-eugenia’s news aggregation company, was once given a price of $ 175 million at its height in 2008 and is now being given a new life under the direction of its original founder Kevin Rose and Redit’s co-founder Alexis Ohanian. The two recently announced a new vision for Digg, which would focus on the search and enabling the community, the way the initial internet allowed.
Speaking in Wall Street Journal Future of everything The conference on Thursday, the founders offered more insight to how they plan to meet that target with Dig Reboot.
Initially, both of them faced problems in the earlier days of social media, in which Ohanian recalled how they have chosen to resign from the board of Reddit, which is about disagreement about the company’s approach to the abusive language that he felt that he felt that he was bad for society and business.
For example, the company was giving an permission Forum on Redit said He said that “R/Watchpeldy”, who attracted the media’s attention to continue operations till Christchurch mass shooting. This was only when Redit decided to accommodate its policies around violence and gore on stage.
After the Reddit, Ohanian found Venture Capital firm Seven Seven Six, where he says he is focusing on the manufacture of businesses that are more “valuables-based”. He said that he sees Dig as another step in that direction.
He said that the machine is reflected daily in the early days of learning, where the technology was often used to reward posts on which people used to bother about “the most vague, fringe-jay strange”.
“Sometimes it can be good, but often it is really pushing forward the strange agenda. And it is not completely in favor of bots and AI things that are also pushing the agendas forward,” said Rose.
With Digg, the founders want to create a new community that focuses on serving real people, not AI or bots, he said.

Ohanian said, “I have long membership of ‘Dead Internet Theory’.” Idea Whatever we see online is not made by real humans, but bots. Ten years ago, it was more than the principle of a conspiracy, but with the rise of AI, it has changed, he said. “Perhaps in the last few years – since we have blown the Turing test – (dead internet theory) is a very real thing.”
He said, “I think the average person has no idea how much material they consume on social media, if it is not a lump sum bot, then the loop has a human using AI, who is a human who, to generate that material on a scale and manipulate,” he said.
To address the rise of bots, the founders are looking towards new technology, such as Zero-knowledge proof (Aka zk proofs), a protocol used in cryptography that can be used to prove that a person owns something on a platform. They are imagining communities where the admin can turn on the dial, so to speak, to verify that a poster is human before allowing them to join the conversation.
“The world is flooding with bots with AI agents,” Rose said, and it can infiltrate communities where people are trying to create real human connections. Recently something like this happened on the Reddit, where Researchers secretly used A Bots to pose as real people To test on a platform how AI can affect human opinion.

“We are going to live in a world where whatever material we are seeing is the huge, vast majority … Some size or form, AI-generated, and this is a terrible user experience, if you are coming to some place is for authentic human connection, and it is not with people with humans,” said Ohanian.
He explained that there are many ways from which social sites can test to see if there is a person. For example, if someone has a prolonged ownership of their device, it can add overweight to their comments, they suggested.
Rose said that the site can also offer various levels of serving, on the basis of how much possibility someone was to be human.
If you have signed up with an email address and use a VPN, you will probably be able to receive recommendations or attach to some simple ways. Or if you were anonymous and typed very quickly in a comment, the site could ask you to take an additional step to prove your humanity – such as verifying your phone number or even if the number provided by you was the number provided by you, then also charge you.
He said, “We do these levels, which we do on the basis of how you want to connect with the real network and interact,” he confirmed.

However, the founders insisted that they are not anti -anti. They expect to use AI to help in areas such as site moderation, including de-scholating conditions where a person begins to overcome trouble.
In addition to verifying humans, the founders imagine a service where mediator and creators benefit from their efforts. “I believe that on a large scale of unpaid moderation by the public, everyone has to go away to raise all heavy to create a multi-military-person communities.
As an example, he explained how Reddit traded the word “Wallstreetbates,” Which is the name of one of the forums created by a reddit user. Instead, Rose feels that a company should help creators who add value to a community, not trying to owe their work as Reddit did.
With better user experience and combination of a model that gives creators the right to mile their work, founders feel that Dig will benefit only. “I want to believe that it will make Digg successful that aligns all those stakeholders. And I think it is very possible,” said Ohanian.