Consumer AI is near its breakout moment – and some startups have liked this year a lot phíaThe AI-Interested Shopping Assistant has become one of the oldest launch of 2025, not only for its vision that General Z Shops, but also for the founders of the powerhouse: Foebe Gates And Sophia kiani,
But Techcrunch disintegration 2025San Francisco’s Moscone West is being held on October 27-29, both will take them Disintegration platform To share how they are producing fia in a durable consumer brand, what takes into one of the most competitive markets of the tech, and how they are turning the viral buzz into permanent market effects.
The next era of consumer AI
phía The way digital natives have to reinforce the search, comparison and way of shopping for products – AI aid combination with the values of consumer consumerism. For General Z, the purchase travel is higher than the facility. It is about trust, privatization and alignment options with personal morality. Gates and Kiani are betting that the next generation consumers AI will have to distribute on all those fronts at once.
From advocacy to AI
Foebe GatesPHIA co-founder is an entrepreneur and emotional lawyer for women’s breeding rights and gender equity. A Stanford Bachelor in Human Biology, he has worked with a lawyer to run global health leaders, activists and meaningful social changes. Gates focuses on its entrepreneurship to inspire a new generation of women in business. The 2024 “Rising Reproductive Freedom Champion” is recognized by reproductive freedom for all, it remains a voice for progress when creating a fiafia in a major AI shopping brand.
Sophia kiani Fiah’s co-founder. He is an Iranian American entrepreneur and climate activist who has created waves as the founder Climate cardinalThe world’s largest youth leadership climate is non-profit. Nominated for 30 women under Forbes 30 and 100 women of BBC, they also served as the youngest North Climate Advisor in the United Nations in American history. She is now implementing her story and advocacy expertise to scale Fiah. A Stanford Alumna, Kiani has been focused on using AI to empower clever, more durable consumer options.
Learn to build for development, loyalty and impact in this session
Scale is not only about tech to score a consumer AI brand – it is about winning the trust, adopting the market change quickly, and knowing how to stand in the noise space. Gates and who will discuss:
- Focus on adoption: How Fiah is moving from publicity for the creation of real consumer loyalty.
- Jean Z Factor: Why the youngest shopkeepers of today expect privatization, transparency and values-driven technology.
- Building for scale: Lessons from taking an initial stage idea in one of the most difficult markets in tech.
Do not miss ticket savings
To gather in Techcrunch Disruption 2025 with over 10,000 founders, investors, and operators, this session should see consumer AI, commerce, or any construction in brand-driven technology, which wants to win General Z loyalty. Stay in the room when Foebe Gates and Sophia Kiyani Breaks the next border of AI-in-operated purchases. Register today to save $ 444Just more than you? Tomorrow, save 20% for groups of 4-9 by 3 October.
Techcrunch event
San francisco
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27-29 October, 2025
