Google on Monday announced an update to its Chrome web browser, which will offer AI-generated store reviews to American shopkeepers with the aim of helping determining the best places to shop. This feature, which will be available by clicking on an icon to the left side of the web address in the browser, will display a pop-up that informs consumers about the reputation of the store for things like product quality, shopping, pricing, customer service and returns.
This feature, which is currently available only in English, will create summary based on partners’ reviews, including marketwis, business insights, reputation.com, reseller ratings, scamdvises, Trustpilot, Turno, Yotpo, verified reviews. And other,
The facility will initially be available for chrome on desktop. On arrival for the comment, Google cannot confirm whether or when the AI summary will come on mobile devices.
Google says that the goal with summary is to provide a safe and more efficient shopping experience. However, this feature also helps Google better competition with other AI features rolled by retail giants Amazon, using new technology to summarize product ratings and reviews, help customers find clothes that fit, product recommendations and comparisons, and many.
For the first time in many years, changes in Google, the global browser are facing a potentially competitive threat to chrome dominance in the market.
New AI-operated browsers such as Perplexity comets, browser company’s Dia, Opera Neon and perhaps openiI’s challenger, think of AI how to infect AI directly into their own web browser, think legendary. For example, Google is developing an AI agent that will be able to take control of chrome for you to take action on your behalf. In addition, the company recently added support for its Gemini AI assistant to Chrome for Mithun customers.
This step is a part of a comprehensive initiative in Google to make a modern -day purchasing platform for consumers.
Already, the company has taped AI to help customers detect products in which they are interested, receive personal products recommendations, virtually try on clothes, and are developing equipment for Better value trackingShopping for Google’s AI mode, and AI-operated agentic checkout. (Later two announced at this year’s Google I/O Developer Conference. Google Recently declared Outfits and room inspiration in AI mode will get out of this decline.)
