Google AI mode and AI overview now have advertisements, according to the search engine giants, “assistants”.
Last week in Google Marketing Live Event, Google Confirmed It has started rolling out advertising for AI mode and AI overview in the US, creating new “opportunities for customers”.
While I have not seen advertisements in AI overview, some users Moldy They appear under the AI overview last week, and these advertisements are followed by traditional blue links.
One in Assistant document Viewed by SERGoogle described advertisements in AI search results as a new way to find information on the web.
SEO advisor Gagan Ghotra The document states an interesting fraction that claims that users find advertisements in these AI search results.
The company wrote in the document, “Google internal data shows that people are searching for advertisements within AI overview as they can quickly connect with relevant businesses, products and services.
Google will not share the number or functioning of its “internal data”, but it wants you to assume that advertisements are assistants, especially in AI search results.
Advertisements are not necessarily bad, but they are definitely not helpful when they mislead users or appear above the actual material and interrupted the flow.
Google Informed In its final quarterly report, advertising revenue is $ 72.5 billion, and it is expected that advertisement is expected to increase.
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