Typically, when a company acquires another company, it will absorb the new company’s branding or integrate it with its own identity. Grammarly is doing something different: After acquiring email client Superhuman in July, the company is changing its name to “Superhuman.”
Despite the change in branding, Grammarly, the product, will continue to be known as it was. However, the company says it is looking in the long term to rebrand products like Coda, which it acquired last year.
The company is also launching an AI assistant called Superhuman Go that is built into Grammarly’s existing extensions. Assistant can make writing suggestions, respond to emails, and you can even connect it to other apps like Jira, Gmail, Google Drive, and Google Calendar to equip you with more context. The Assistant can use these connections for tasks like logging tickets or getting your availability when you’re scheduling a meeting.
Superhuman said it plans to add functionality to enable the assistant to bring in data from sources like CRM and internal systems to suggest changes to your emails.
Users can try out Superhuman Go by turning on a toggle in the Grammarly extension, which will let them connect it to different apps. Users can also try out various agents in the company’s Agent Store, which includes a plagiarism checker and a proofreader, launched in August.
All Grammarly users can try out Superhuman Go right now, though the company is also selling product bundles. Its Pro subscription plan will cost $12 per month (billed annually) and will enable grammar and tone support in multiple languages. The Business plan will cost $33 per month (billed annually) and will give users access to Superhuman Mail.
Superhuman said it also wants to add more AI-powered features to the Coda document suite and Superhuman email client, such as pulling details from external and internal sources to automatically create additional details in documents and email drafts.
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Grammarly has made a concerted effort over the past few years to increase its viability as a productivity suite, exemplified through the acquisitions of Coda and Superhuman. With this AI assistant, the company is preparing itself to compete better with companies like Notion, ClickUp and Google Workspace, which have launched several AI-powered features in the last few years.
