Sony Bravia 8 II is the company’s top OLED TV for 2025, and at $ 3,500 / £ 2,999 / AU $ 3,999, its price is at the level you will expect for a flagship Sony TV.
Sony Bravia 9, the company’s leading mini-LED model, was one of the best TV reviewed in 2024, so I was very keen to get my hands on Sony’s new flagship OLED. One main reason was that Sony claimed that the new model would be 150% brighter than its Sony Bravia 8, a standard W-Olade panel from the company’s switch by the company’s switch, the type used in the previous year’s Bravia 8, in a QD-Olade Panel for Bravia 8 II.
While our Sony Bravia 8 OLED review was overall positive, TV’s peak glow was measured significantly below which we watched from the best OLED TV of 2024, such as Samsung S95D and LG G4. The new flagship OLED TV in 2025 is now also bright than last year’s model, with a level measuring 2,268 NIT peak brightness to LG G5, one level that crosses several best mini-LED TVS, when I tested it.
Shine matters

The LG G5 has a new “four-stack” OLED display panel, which is called LG primary RGB leading structure. Unlike previous panels, which use two blue OLED layers and a third with red, green and yellow elements, the new design of LG produces light through individual red, green and blue layers. This design has better color details and, in particular, peak and fullscreen glow. (See the chart below for a benchmark comparison between Sony Bravia 8 II, LG G5, and competitive OLED TV.)
When I reviewed it, the extraordinary glow of G5 made a real impact on the quality of its picture. HDR films had approximately 3D quality due to the powerful contrast of the picture, which made bright highlights in the paintings with high levels of intensity. The color also looked bright, which gave them a vivid quality without unnatural or boosted.
Another important factor with G5 When I tested it was the ability to maintain strong contrast while looking at the position of bright room light, some helped by its anti-concerting screen. It made a great TV to watch day games, and films and deep TV shows were also held very well in the bright lighting.
I have just started testing the 65 -inch model of Sony Bravia 8 II, so I am only able to make a initial decision on its performance at this point. But as you can see in the brightness benchmark chart above, it reduces Sony’s 150% summit on the previous year’s Bravia 8, which maximized 817 NITS peak and 182 NITS fullscreen brightness.
This is not to say that Bravia 8 II is not bright for an OLED TV. Its summit brightly (measured in cinema mode, the most accurate available picture preset) is similar to the 65-inch Samsung S90F, the company’s mid-range OLED TV for the company’s 2025, and another TV that uses the QD-AlD display panel. However, fullscreen glow on Bravia 8 II is quite low compared to S90F.
As I said above, I am starting my subjective test of Sony Bravia 8 II, so I have not yet found a full meaning of its capabilities. LG G5 (and recently tested several flagships with mini-LED TVs Bravia 8 II means low glowing means that it means that a vibrant pop is low while looking at daylight conditions in its picture, and its color, while undoubtedly see accurate (see the picture accurate chart), also see a little less vibrant.
Is the price correct?

At $ 3,500 / £ 2,999 / AU $ 3,999 for a 65 -inch model, Sony Bravia 8 II is priced at the new flagship OLED TVs like LG G5 and Samsung S95D. It has a premium design, as well as audio features such as acoustic surface audio+, which converts the TV’s OLED panel into a speaker and acoustic center sink, which allows it to be used as a center channel when it is added with Sangi Sony Speaker System and Soundbar.
However, it is difficult to ignore that the new Samsung S90F, an OLED TV with comparable shine and a better set of gaming features, $ 1,000 less $ 2,499 / £ 2,699 / AU $ 4,299 for 65 -inch model. It is quite cash that can be spent on 4K blue-rays and other home theater gifts.
Does Sony Bravia 8 II justify its premium value? We are soon wrapped up our reviews, and will provide full consideration on its performance and value at that point.
Meanwhile, the premium OLED TV competition looks very difficult for 2025, and there is a lot to prove in Sony’s major model.

