As companies look to increase efficiency and remain competitive, they are encouraging, or in some cases There is an urgent need, Workers should know how to use AI tools. However, the emphasis on the use of AI has exposed the training gap.
“There are few solutions on the market that are dedicated to non-technical people,” Aurelius Gorski, founder and CEO of Warsaw-based CampusAI, told TechCrunch.
CampusAI’s solution? An educational platform focused on making learning accessible to everyday people who want to bring AI into their everyday workflow – whether it’s sales, HR, helping with legal reform, or just boosting their personal branding with AI. The platform aims to help people understand and work with AI instead of being intimidated by it.
The Polish startup spoke to TechCrunch ahead of the TechCrunch Disrupt conference, where it is a Startup Battlefield Top 20 finalist. CampusAI’s core product is a comprehensive online learning ecosystem with two key components: courses featuring an avatar-based learning model and a virtual campus in the metaverse where users can learn more skills, connect with others, participate in community projects, and more. Think of it like Roblox for adults.
CampusAI offers its learning platform directly to consumers or businesses that want to create AI upskilling pathways for employees. The startup says it provides access to dozens of AI models — from ChatGPT and Gemini to MidJourney and Flux — so users can experiment and learn in one place without having to sign up for separate accounts and subscriptions. The team also updates the courses every day to keep pace with the fast pace of technological change.
CampusAI’s flagship course for consumers is called Me+AI, which costs $250 per year, and allows students to personalize their learning experience. A B2B product called Team+AI costs $25,000 per year.
“We are helping the implementation of a human plus AI readiness culture (within companies), helping companies move forward more easily with this transformation,” Gorski said.
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The first three weeks of Team+AI include an AI readiness test for the organization, a workshop for managers, and a webinar for the entire organization. Over the past four weeks employees have been presented with personalized development paths that are customized to meet company goals.
“You can come as a professional in some field, let’s say, an HR specialist, or as someone who works in finance, and then you will find a batch of courses for yourself,” Aleksandra Przygalinska, AI researcher and scientific advisor at CampusAI, told TechCrunch. “CampusAI is able to create specific pathways for specific organizations so they can take a tailored approach.”
CampusAI’s learning methodology is based on Przygalinska’s research On human-AI collaboration for better business outcomes and complex problem-solving. This approach focuses on using motivational strategies to develop AI experts that help individuals maximize their capabilities.
Thus, CampusAI students have access to the company’s Prompt Book, which not only provides a repository of prompts, but also trains students to learn how to create better prompts. In the virtual campus environment, students can also visit the “AI Gym” – a platform where students tackle targeted exercises and challenges created by an AI agent that provides continuous assessment.
“We want to create an environment where you don’t just delegate tasks to AI, but you work with it in many different modalities,” Przeglinska said. “You can work parallel to it, it can become your teammate, your partner, your critic, or your coach. We think of this technology as something that is enhancing your work, not as something that is taking over your work.”
CampusAI claims that its courses generate measurable ROI, making employees 40% more efficient and 60% more satisfied with their jobs. And it looks like the two-year-old company has made some serious progress.
“It was a huge success in Poland in the first two weeks,” Gorski said, noting the company is set to launch in 2023.
CampusAI also has 60 enterprise customers, including ING, T-Mobile, Lenovo, and Ikea, and is on track to exceed $2 million in ARR in 2025. The company is currently raising a $20 million Series A to help its cause. Expanding to 40 markets by 2030. CampusAI, which today offers its programs in Polish, English and Spanish, recently expanded into the UK and US, focusing on building B2B sales before branching out into D2C.
Users who complete the course and want to learn more can be invited to join Community+AI, a digital hub for members to connect, share knowledge and collaborate on projects – such as HAI Magazine, an online magazine where users can share sector-specific insights.
Beyond its learning environment, Gorski said CampusAI’s digital twin technology has become a key value proposition. Rather than simply running its own virtual campus, CampusAI seeks to create and license digital twins of real-life university campuses, corporate showrooms, government institutions or company headquarters for the exclusive use of organizations. Digital Twins products start at $100,000 per year.
CampusAI recently received €18 million from the European Commission to collaborate with 11 universities in 10 countries, including Greece, Spain, UK, France, Luxembourg and Germany, to create digital twins and customized learning environments for students.
Gorski sees these university partnerships as launchpads for local innovation hubs – a vision informed by his seven years at the Cambridge Innovation Centre, where he created more than 10 programs to grow Warsaw’s startup community. These virtual environments are designed to be catalysts for the creation of local communities and virtual districts, ultimately creating a social platform for entrepreneurs.
He stressed that it is important to foster strong local ecosystems to counter big tech dominance.
“We believe people should focus on building strong local ecosystems, because if not, there will probably be fewer and fewer startups over the next five years, especially as we have recently seen OpenAI providing more solutions inside an ecosystem,” he said.
If you want to learn more about CampusAI from the company itself – as well as check out dozens of others, listen to their pitches, and hear from guest speakers on four different stages – join us at Disrupt October 27 to 29 in San Francisco. Learn more here.
