
In the packed hall of Fort Mason Center in San Francisco, in the background of Golden Gate Bridge, OpenAI CEO Sam Altman presented an adventure approach to rebuild the digital world. The company that brought generic AI into the mainstream with a simple chatbot is now preparing the foundation for its next task: a comprehensive computing platform designed to go beyond screen and browser, which includes the famous designer Johnny Ive to help shape its physical form.
at its Third annual dev dayOpenAI unveiled a suit of equipment that indicates a strategic axis to a complete ecosystem from a model provider. The message was clear: Only the era of asking AI questions is over. The future AI is about performing complex tasks, autonomy to create software and to stay inside every application, a transition Altman which is prepared as a moving forward "Such systems that you can ask anything, such systems that you can ask to do anything for yourself."
Day announcements were three-way attacks on the status quo, which targeted how users interact with software, how developers make it, and how business deploy intelligent agents. But these sessions were held behind the closed doors. Public livestreamWhich highlighted the real realm of openAI’s ambition – a future that includes a philosophical discovery of new hardware, constant discovery of computational power and re -defying our relationship with technology.
From Chatbot to Operating System: New ‘App Store’
The main speaker’s change was the change of the main speaker. ChatjiPT Self. With new Apps SDKOpenai is turning its highly popular chatbot into a dynamic, interactive platform, effectively an operating system where developers can create and distribute their own applications.
“Today, we are going to open chat GPT for developers to create real apps inside the chat GPT,” Altman announced during the main presentation with a thunderous applause. “It will enable new generation apps that are interactive, adaptive and personalized, with which you can chat.”
Apps of partnerships displayed in live demonstrations Coursra, CanvaAnd Zillow The chat is running uninterrupted within the conversation. No user can see machine learning lectures, may ask ChatjiPT To explain a concept in real time, and then without leaving the chat interface, use canva to prepare a poster based on the conversation. Apps can present rich, interactive UIs, even providing full-screen to provide complete experiences such as the discovery of the zilo map of homes.
For developers, it represents a powerful new delivery channel. “When you construct apps with SDK, your apps can reach millions of chat users,” Altman said, highlighting a straight route to a huge user base that has become too much. 800 million weekly active users,
Later at a private press conference, the head of the chat GGPT Nick Turley explained in detail about the comprehensive approach. "Our intention was never to make a chatbot," He said. "When we decided to make a chat GPT, we intended to make a super assistant and we wandered a little. And one of the tragedies of wandering a little is that we created a great chatbot, but we are the first to say that all software does not have to be chatbott, all interactions with the commercial world do not have to be chatbott."
Tarley emphasized that OpenAI is excited about the natural language interface, "The interface needs to be actually developed, which is why you see so much UI in the demo today. In fact, you can also go on full screen and have a chat background." He described a future where users can be "Start your day with Chatgpt, as it has become a real entry point in commercial web and many software," But it made it clear "Our encouragement is not to keep you inside. Our product is to allow other people to create amazing business at the top and develop software form factor."
Rise of agents: ‘Do anything’ AI construction
If the apps are about bringing the world into chat GPT, then new "Agent kit" It is about sending AI to the world to complete the work. Openai is providing complete "Set of building blocks … to help you take agents from prototype to production," Altman told in his main speech.
Agent kit There is an integrated development environment to create an autonomous AI activist. It has a visual canvas to design complex workflows, an embeddable chat interface ("Chat kit") To deploy agents in any app, and a sophisticated assessment suit to measure and improve the performance.
A compelling demo from the financial operation forum Increase It was shown how the agent kit was used to create a purchase agent. An employee can simply type, "I would like five more chatGPT business seats," And the agent will purses the request, check it according to the company’s expenditure policies, the seller will find the details, and prepare a virtual credit card for shopping – a process in which it sometimes took several weeks, now is now completed in minutes.
This pressure on agents is a simple information recovering tool as a recover -by -AI and the growing enterprise needs to move towards AI as a productivity engine that automatically automatically to complex business processes. Brad Licap, COO of OpenAI, said to adopt the enterprise, "You need such changes in more agent AI that really can work for you, rather than responding only text outputs."
Future of Code and Johnny Eve BBombShell
Perhaps the deepest change is happening in software development. ZabtaThe AI coding agent of Openai has been converted from a research preview to a complete product, now operated by a special version of the new GPT-5 model. As a speaker said, this is so, "A team partner who understands your reference."
The capabilities are shocking. Developers can now assign Zabta Task directly LooseAnd the agent can write the code autonomy, create a bridge request, and even review the work of other engineers GithubIn a live demo, Codex was shown taking a simple picture of a whiteboard sketch and turning it completely functional, beautifully designed mobile app screen. Another demo shown an app that can do "To develop self," Risse themselves in real time based on the user’s natural language request.
But the biggest wonder of the day ended in Firecide Chat, which was not livestream Altman and Johnny IveApple’s prestigious former Chief Design Officer. Both revealed that they have been cooperating with a new family of AI-centric hardware for three years.
Ive, whose design Darshan shaped iPhone, IMAC and Apple Watch, explained the purpose of his creative team "became clear" With the launch of ChatjPT. He argued that our current relationship with technology is broken and AI presents an opportunity for original reset.
“I think it would be absurd to assume that you may have such breathtaking techniques that have been provided to us through the rest of the products, decades old products,” Ive said. “I see it as an opportunity to use this most remarkable ability so that people who are feeling heavy and despair can be fully addressed.”
While the description of the equipment remains secret, Ive talked about his inspiration in intensive human words. He said, “We love our species, and we want to be useful. We think that humanity is generally better than humanity given.” They emphasized its importance "Care" In the design process, stating, "We realize when people have taken care of … you feel negligent. You feel that when someone does not care about you, they care about money and schedule."
This cooperation confirms that Openai’s ambitions are not limited to the cloud; It is actively discovering the physical interface through which humanity will interact with its powerful new intelligence.
Never quenching thirst for calculation
This entire platform is a single, heavy barrier to underline the strategy: availability of computing power. In both the private press conference and the union’s un-stream developer state, the OpenAI led repeatedly returned to the subject.
Altman told reporters, “The extent to which we are all forced in terms of calculations … everyone is so constrained in terms of being able to provide services on the necessary scale to receive revenue that at this point, we are confident that we can extend it far ahead.” He said that despite a large -scale new hardware partnership with AMD and others, "We will say the same thing again. We are very confident … there is a lot of demand."
This explains the aggression of the company, Investment of billions of dollars in infrastructureWhen asked about profitability, Altman clearly stated that the company is in a phase "Investment and development." He quoted a famous quotation of Walt Disney and said, ” "We earn more money so that we can make more films." For Openai, "Movies" These are even more powerful AI models than before.
OpenAI President Greg Brockman set a final target in full economy during the developer state of the Union. "AI, possibly in the near future, is going to become the basic driver of economic development," He said. "Ask how much calculation you need? ‘ It is like asking something how much task force you need? The answer is that you can always get more and more."
As the day ended and the developers joined the reception, the scale of the OpenAI project came into the focus. Fuel by new models like powerful GPT-5 Pro And amazing Sora 2 The video generator, the company is no longer building AI. It is building a world where AI will remain – intelligent apps, autonomous agents and world of new physical equipment, betting that intelligence will be the last platform in the near future.

