According to polestar, The original mission statement is an electric premium brand that performs and design in its core. In which we can also add “it’s not tesla” as a rapidly powerful sales point.
New boss Michael Lohsaler, to do the best of our knowledge, never waved Chainsaw In a meeting, but he is definitely giving priority to capacity and commercial uplift – and he needs it.
Polstar sold 44,851 cars globally last year, declining by 15 percent compared to 2023, but this year Q1 has increased retail sales by 76 percent (from relatively small versions), 3 and 4 and Aleon Musk’s arrival of monumental Habris of Elon Musk.
However, the fact remains that while the gross margin of the brand has now been flipped from negative to positive, Polstar has still damaged $ 190 million so far this year, while the end of last year has achieved a credit of $ 1.7 billion from the end of the previous year. 4 There is a lot of here as part of the plan to reverse the fate, and as this model is not made in China, it can see American consumers to help.
The 4 is the imperfect of the rigorous design-oriented philosophy of Polstar in 4. The previous boss, Thomas Ingenleth, increased prominently from the world of automotive design, and her real number two, Max Missoni (now a senior designer in BMW), was tasked for a well, which did not easily lend the 4 -underflour battery and overall architecture of 4.
Rear view filler
The solution, then, is the eye catcher. Take back the header rail so that it sits down Back Instead of staying in the second row, the head above them, forms an unusually generous amount of the headroom in the rear. Among the benefits brought by a wheelbase, Luxurit which is three meters of solitary millimeter shy. Then remove the back window.
The result is a pleasant fastback silhouette and a specific coconing rear compartment. Any aggressive clustrophobia is offset with the presence of a huge renovation roof and an option of electro-chromatic glass.
