Your personal brand is not a vanity project – it is your company’s fastest growth engine.
But January 28th at 2:00 pm ET, Join David Thurston, Founder, CEO and Creative Director of Danger Jones, for a candid, strategic session on how stepping into the spotlight can change the direction of your business.
David created two culture-defining hair color brands by putting his face and voice at the center. He used his personal brand to turn Pulp Riot into a nearly $100M acquisition in just 23 months, then leveraged that same trust and community to launch Danger Jones directly into 1,400+ stores and a national distribution deal.
In this webinar, David will show you how to stop hiding behind your company and start using your personal brand:
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Build credibility that will propel your business forward.
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Build a community that follows you from venture to venture.
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Use authenticity – not perfection – to build deep trust and connection.
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Take advantage of the Founder Spotlight to win partnerships, sales, and attention.
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Start a movement around your mission to outperform larger competitors.
If you’ve ever looked at another founder and wondered, “Why is everything moving faster for them?”, This session is about what you’re not seeing – and how to start doing it yourself.
Reserve your spot and learn how to build a personal brand that creates momentum and long-term growth.
About the Chairman:
David Thurston She is a disruptor, brand builder and storyteller in the beauty industry. She is the Founder, CEO and Creative Director of Danger Jones – a next generation brand that blends beauty, film and fashion. Danger Jones Professional Hair Color is sold in more than 1,400 stores throughout North America and 43 countries around the world. The brand is also behind three feature-length rock documentaries now in production.
David is also the author of the book The Spiral Staircase, which gives an honest, behind-the-scenes look at what it takes to build something world-class and a raw exploration of what happens after you get everything you thought you wanted. It’s a cinematic journey filled with hard-earned lessons, original frameworks, and a new philosophy and playbook to help readers move toward greater success and a braver life.
Before Danger Jones, David founded cult-favorite hair color company Pulp Riot, which was acquired by L’Oréal just two years after launch. Under his leadership, Pulp Riot became the fastest growing hair color brand in professional beauty history. He also created the Butterfly Loft, a landmark Los Angeles salon that is home to more than 30 top artists. David is a sought-after keynote speaker, known for his outspoken opinions on branding, entrepreneurship and the digital revolution. A UCLA economics graduate, he now lives in Los Angeles with his wife and business partner, Alexis, and their two daughters.
Your personal brand is not a vanity project – it is your company’s fastest growth engine.
But January 28th at 2:00 pm ET, Join David Thurston, Founder, CEO and Creative Director of Danger Jones, for a candid, strategic session on how stepping into the spotlight can change the direction of your business.
David created two culture-defining hair color brands by putting his face and voice at the center. He used his personal brand to turn Pulp Riot into a nearly $100M acquisition in just 23 months, then leveraged that same trust and community to launch Danger Jones directly into 1,400+ stores and a national distribution deal.
